Neuro-Sell applies neuroscience insights to marketing to help businesses increase sales. By synthesising complicated research into practical and actionable advice for immediate results, Neuro-Sell helps practitioners improve customer relationships and master the art of brain-friendly selling. Author Simon Hazeldine guides readers through a highly effective, brain-friendly selling process that is powerful, ethical and customer friendly, focusing on how to:
- Ask the right questions to help customers understand both what they need and their decision-making process
- Provide the specific information customers need at each stage of the decision-making process
- Deliver the information they need in a way that suits their individual preferences
Praise for Neuro-Sell: “Take the lessons from this book, apply them in your business and join the new world of brain-friendly selling. You’ll be glad you did. And so will your customers.”- Mike Greene, Star of Channel 4’s ‘The Secret Millionaire’ and author of Failure Breeds Success“ Simon Hazeldine has conducted extensive research into neuroscience to understand how the brain responds during sales and negotiation and when a person is making buying decisions. His insights have created a highly effective sales tool that will help you close more sales with less effort.” - Allan Pease, author of the bestselling The Definitive Book of Body Language.
Simon Hazeldine works internationally as a professional speaker and performance consultant in the areas of sales, negotiation and leadership. He has a Masters Degree in the psychology of performance, is certified as a Master Practitioner and Trainer of NLP, and is a Fellow of the Institute of Sales & Marketing Management. Simon is a qualified Prism Brain Mapping Practitioner and has spoken in 25 countries across five continents.
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