Fact: Customer needs haven’t changed - they still seek value. What has changed is that the context is now digital, giving customers a greater advantage and challenging businesses to rethink how they add value with every engagement more

Dec 21, 2015 12:00 AM Events

Perfecting global sales performance.... more

Aug 13, 2014 2:30 PM Oracle

Since budgets are typically set annually, ensuring sales team effectiveness through the rest of the year requires flexibility more

Aug 13, 2014 2:16 PM Oracle

Customers are increasingly frustrated by the generic offers they are bombarded with from marketers, and most marketers continue their “spray and pray” mass marketing techniques of the past, seeing little reason to change more

Aug 13, 2014 1:37 PM Oracle

Sales managers have faced the same challenges since long before CRM applications were invented. However, new tools and technologies are making their jobs easier. more

Aug 13, 2014 1:26 PM Oracle

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