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Storytelling

Stories make things happen. We are designed to be storytellers. Every time we talk about what we did at the weekend... more

Sales Technique

Making a sale is all about positively influencing people about how good a product or service... more

Motivation

Should successful personalisation that delivers directly to the bottom line be as simple as replicating the traditional corner shop... more

Sales Technique

Stories are powerful tools. They change how we think and feel about something. Take books, films, plays… more

Sales Technique

Any experienced sales person knows the importance of storytelling to engage customers and encourage action. But what few still realise is that it's a skill that's about more than being able to share a good story. more

Sales Technique

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