Under the new Act, the ICO has been instructed to draft new direct marketing and data... more

25 May 2017 16:00 People

The campaign to protect the right to make telephone calls to customers and sales prospects... more

20 Dec 2016 16:00 People

The Christmas season is almost upon – and if you run a business you need to think about your... more

13 Dec 2016 14:00 People

The newly formed campaign group to reform the Telephone Preference Service, Call For Action On The TPS... more

11 Nov 2016 15:00 Events

So many salespeople want to double their sales and so many people hate cold calling... more

29 Aug 2016 09:30 Sales Technique

There is no doubt that the medium of mass tele-communications has transformed in recent years... more

15 Aug 2016 09:30 Opinions

Cold-calling has gotten a bad rap in many circles lately, mainly because... more

25 Jul 2016 10:00 Sales Technique

With hot summer days and staff on holiday, summer is often seen as a lull for telemarketing opportunities... more

27 Jun 2016 10:30 Sales Technique

Cold calling. Two words that send shivers down the spines of sales professionals and consumers alike. This pre-internet customer acquisition... more

6 Jun 2016 10:30 Sales Technique

It's the great debate. Should you be investing in a greater inbound sales team or stick with the trusty outbound sales approach? more

2 Nov 2015 09:00 Sales Technique

Does cold calling give you the shivers? If it does you’re far from alone. In fact, the anxiety and fear that can so often be felt when tasked with cold calling... more

28 Sep 2015 12:00 Sales Technique

Telemarketing is often ill cited when it comes to the all so well-known (and regularly disputed) subject of the ‘cold call’. With the development of technology... more

21 Sep 2015 00:00 Opinions

Since its conception, the internet has been rapidly transforming the way businesses operate. Already, your business is reliant on the web to communicate with leads... more

10 Aug 2015 11:00 Opinions

Telesales is a dirty word. The unwelcome call in the middle of an evening meal, the automated calls to a mobile, and the seemingly endless text messages for PPI... more

22 Jul 2015 00:00 People

As a director of a B2B telemarketing agency, on a regular basis we have people approaching us who know their telemarketing activities... more

4 May 2015 15:00 Sales Technique

Organising the data for your CRM is one of the fundamental building blocks to ensuring it is successfully adopted by the users it’s intended for. more

30 Mar 2015 00:00 Sales Technique

The Christmas build up is well underway, so what does that mean for B2B lead generation? more

15 Dec 2014 00:00 Sales Technique

Marketing automation promised so much. The very name was enough to make marketers and their colleagues in finance sit up and take notice, one group imagining a world where the day-to-day grind of a typical marketing function would be automated. more

17 Nov 2014 00:00 Opinions

Telemarketing, when done well, can be a remarkably effective tool for B2B salespeople. more

20 Oct 2014 00:00 Sales Technique

Meet the firm that believes it has pinpointed the precise moment in a purchasing decision where the quiet human behind the website needs to stand up and shout to get the sale. more

14 Oct 2014 16:52 Sales Technique