CRM and email marketing have traditionally been considered departmentally and functionally different systems. One used by sales and customer service... more

23 Feb 2015 00:00 Opinions

Is there a gap in communication between your marketing and sales process? more

12 Jan 2015 00:00 Sales Technique

webCRM has won the ‘Gazelle Prize’, presented by Danish financial newspaper Borsen, for the fourth year in a row. more

20 Nov 2014 15:45 Technology

Be creative! The subject line is of utmost importance, you need to encourage recipients to open your communications. more

10 Nov 2014 00:00 Sales Technique

Often, the core motivation for implementing a CRM system is when you reach a certain tipping point, when keeping up with all customer information manually is hindering your effectiveness. more

6 Oct 2014 00:00 Sales Technique

The rise of social media allows consumers to name and shame companies they feel give bad service. Complaints can reach an entire market easily... more

8 Sep 2014 00:00 Sales Technique

Good sales people are like detectives. We are always listening to customers and cataloguing important details that help them to make the next sale. more

15 Aug 2014 10:00 Technology