GRITIT, UK winter gritting and maintenance business, has appointed Richard Burroughs as the company's new sales director.
Burroughs, who has been promoted from account manager, will be responsible for overseeing the company's growing sales team. He, and the team, are now charged with increasing sales as the business moves into the busy winter season ahead.
He said: "GRITIT has an unusual sales cycle given the nature of our seasonal business, where we will spend the summer months growing and developing new business opportunities and then closing on these ahead of the official on-set of winter so that GRITIT (and our customers), are fully prepared and ready before the inclement weather begins.”
Burroughs will also report back to the business on the relevant industries and target sectors where the sales need to be focused, develop sales strategies and plans in order to continue building the pipeline.
Prior to GRITIT, he spent eight years working for some of London's leading residential estate agencies, eventually dealing at the top end of the luxury market. In 2011 he chose to step out of the sector when he was offered a role within Burroughs added: "I knew that GRITIT was a dynamic and growing business and offered outstanding career progression for people who share the ‘can-do’ philosophy and have the drive and determination to contribute in a fast moving, rapid growth environment. The opportunity to work with a successful organisation and to further my sales and business development experience was something I felt I had to be a part of.”
Nikki Singh-Barmi, managing director at GRITIT, said: "Richard is a team player and has been a huge asset to the business since he joined us a couple of years ago. His promotion is well deserved and I know that he, and the sales team, will work to drive opportunities for GRITIT as we take the business to the next level."
GRITIT focuses on keeping organisations operational during adverse weather conditions, preventing accidents, and reducing the unnecessary costs of injury as well as protecting their budgets. The company urges businesses and government to consider the loss of earnings and reputation linked to being ill-prepared for freezing weather.