Ambitious Newcastle firm durhamlane is gearing up for further expansion and demand for its outsourced sales services expertise with two senior appointments.
The company’s push for growth in the south of England and London is being led by new associate partner Mark Taylor, who joins from global information technology company HP. He will be drawing on over 25 years’ experience in the software sector as he looks to secure new business, particularly on the back of durhamlane’s proprietary methodology ‘Selling at a Higher Level’ which covers outsourced sales, business development and consultancy work. Working from durhamlane’s London office, a key priority will be to target new business and sales in London and along the M4 corridor (Reading and Newbury) from customers in the IT, software and technology looking for cost effective sales growth.
Also joining to support expansion will be new sales performance consultant Paul Hardcastle. Based at the firm’s Windsor Terrace head office and with extensive sales management experience, he will be focused on new sales alongside delivering consultancy, training, coaching and business development work.
The appointments come as the firm – established in 2011 by directors Lee Durham and Richard Lane – targets sales of £1 million by the end of 2015. durhamlane works across the UK for a wide range of clients who include cloud-based accounting software specialists Xero, global online assessment company The Test Factory, Anglia Ruskin University, luxury goods retailer Harrods and construction firm the Elliott Group. Managing partner Lee Durham said investment in experienced people is critical to support growth and secure a highly skilled workforce that’s approaching 20. He added: “We are putting the foundations in place to take us forward over the next few years, and Mark and Paul’s appointments will be pivotal in achieving our ambitions and add real value to new and existing client services. “Both are highly experienced operators and will be major assets, able to hit the ground running to quickly identify and win quality new business. I very much look forward to working with both during these exciting times for durhamlane.”
durhamlane is a sales performance specialist, which helps companies become more commercial by improving the performance of their people and by managing outsourced sales campaigns on their behalf – creating new business opportunities. It delivers a measurable difference through consultancy, training and coaching sales and non-sales people and embedding best practices through technology, delivering outsourced sales and business development services that increase the footprint and success of clients.