Zyme, has announced the launch of the cloud platform 3.0, a cloud platform that powers the New Smart Channel℠. Providing a comprehensive set of SaaS solutions and connecting to a broad partner ecosystem, the new platform helps global B2B and B2C enterprises optimise the performance of distribution channels through timely, actionable intelligence.
Companies selling through the channel work with retailers, e-tailers, resellers and distributors, and as a result, they can easily lose touch with the lifeblood of their business – the end customer. Without accurate and timely data from channel partners, companies are forced to make business decisions blindly, and conservative estimates show that lack of channel visibility leads to technology and industrial sector losses of about $50 billion annually due to the misallocation of channel incentive payments and inventory markdowns.
Zyme offers complete channel visibility through a cloud platform that ingests raw partner data, transforms it into decision-grade intelligence using proprietary technologies and rich content libraries, and makes this intelligence actionable through analytics dashboards and seamless integration with customers’ business systems. As the trusted leader in CDM with more than 70% of market share, Zyme will be processing more than $175 billion in channel revenues and more than 1.5 billion transactions annually for the world’s largest companies by the end of this year.
With the zyme cloud platform 3.0, global enterprises have broader access to on-demand channel data, delivered through a fully scalable, high-performance, multi-tenant cloud architecture with applications that provide immediate value across the organisation. The platform handles data in any format and any transmission mode (overcoming one of the greatest obstacles to partner reporting), and covers distributors and resellers in more than 150 countries and 15 languages to fully support global operations. Powered by the most advanced proprietary technologies and rich content directories, Zyme’s platform delivers channel intelligence with the industry’s highest validated accuracy SLA. Finally, the zyme cloud platform 3.0 is backed by a comprehensive services portfolio driven by professionals who have worked in the channel for more than a decade, including region-specific, partner-facing services teams to support partners in the same language and time zone.
“Even in this era of data-driven decisions supported by ERP and CRM systems, companies leave a lot of money on the table by failing to leverage comprehensive and up-to-date channel data.From channel marketing to incentive payments to inventory management, global enterprises have the opportunity to create enormous value by integrating decision-grade channel data into a wide range of business processes.” Gerry Murray, Research Manager, IDC