Ian Addison

Ian Addison

Ian Addison, LinkedInABM Managing Director, has worked with both enterprise organisations like Schneider and UPS as well as tech startups like Shippabo to apply account based strategies and The Challenger Sale - which shortens sales cycles and improves your chances of closing by 75%.

In his LinkedIn community, he’s sharing how sales and marketing leaders can go beyond brand awareness and traditional lead gen on LinkedIn to develop sales opportunities that, like IBM, are 7x more likely to close.

Find out how to really connect with clients on LinkedIn... more

11 Dec 2017 09:45 News

Are you using LinkedIn to its fullest potential? Find out how salespeople can gain trust on the social platform... more

1 Nov 2017 16:05 News

Could sales and marketing alignment be the key? more

5 Sep 2017 19:25 News